Five Ways To Make Your Christmas Campaign A Success
December is a completely unique month on our social media calendar. The usual rules no longer apply in the haze of craziness that is the build up to Christmas. Because of this, it's a great time to kick your social presence up a few notches and really create a buzz around your business.
Run a Christmas competition to really get your products out there and into your followers consciousness. A comp will generate lots of comments, meaning more people will see your post, creating greater brand awareness.
Make sure your adverts are Christmas focused. At this time of year that is pretty much all anyone is concentrating on so jump on the bandwagon for maximum effect.
When creating organic content, take a realistic approach. As lovely as Christmas is, don't ignore the fact it can be stressful and financially draining. Followers will relate to the authenticity of your posts by discussing both the good and not so good aspects of the season.
Solve problems for your audience. Got a product that would be a great gift? Make sure they know why. Can you help make their lives easier in the run up to the 25th with an awesome service you provide? Now's the time to really promote it.
Increase your boosting budget and get your content and promotions in front of new audiences with sponsored posts. This is a great time of year to boost posts with people actively looking for new brands and products. You just may have exactly what they have been looking for.
